June 26, 2025

From Pitch to Close – Practical Sales Tactics for Fractional CTOs

Show Notes

Practical Sales Tactics for Fractional CTOs
The CTOx Podcast
From Pitch to Close - Practical Sales Tactics for Fractional CTOs
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Today, we discuss sales tactics that Fractional CTOs can use to grow their business.

Chapters, Start Time, and Title

1) 00:00:00 | Introduction: The CTOx Podcast

2) 00:00:30 | Practical Sales Tactics for Fractional CTOs

3) 00:01:12 | How Do You Start a Business Talk With a CEO?

4) 00:08:35 | How to Establish a Rapport in a Sales Call

5) 00:09:44 | The First 5 Minutes of a Sales Meeting

6) 00:15:57 | What Fractional CTOs Miss About Frame Control.

7) 00:21:57 | How to Handle Objections in the First Minutes of the Pitch

8) 00:28:32 | The Power of “No-Oriented Questions” in Negotiations

9) 00:30:40 | How to Turn a “No” into a Signed Engagement

10) 00:35:15 | How to Balance Questions and Recommendations

11) 00:39:12 | How to Trigger Action by “Assuming the Sale”

12) 00:40:55 | Tactical Advice on Handling Objections

13) 00:43:54 | Conclusion and Next Episode’s Preview

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